Saturday, July 15, 2006

Good to Great


I have to say I was first drawn to the simple graphic on the book cover (that’s also why I drink Diet Coke rather than the Classic) after I saw the interview on Charlie Rose (free on Google) a while back. The author Jim Collins has a very focus and intense manner when he talks about his ideas. I finally finished the audio book (yes, too lazy to read), it is a scientific research that filters all the publicly traded companies in the U.S. down to 11 companies that have at least 15 years of high result (at least 3 times the general market return).

Why read a business book? Because the principles can apply to any human organization from fortune 500 to non profit organizations to high school running teams.

There are some counter-intuitive finding in the research, like: good is the enemy of great; charismatic leaders could be a liability to a great company; performance of a company has nothing to do with the general market condition faced by a particular industry; people are not the most important asset, the right people are; consensus is bad while debate and dialogue is good; as far as doing the right things, it is more important to stop doing the wrong things…

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